Tuesday, December 3, 2024

Unpacking the TikTok Trend: The Rise of ‘Get Ready with Me’ (+ our favorite products)

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Beauty Queens

Greetings, beauty enthusiasts and trendsetters alike! In the ever-evolving landscape of social media, there’s one trend that has taken the beauty community by storm, transcending the screen to become a cultural phenomenon – the ‘Get Ready with Me’ (GRWM) videos on TikTok. As we navigate through the whirlwind of makeup tips, skincare routines, and glimpses into the daily beauty rituals of creators around the globe, it’s impossible to ignore the powerful impact of this engaging and intimate trend.
In this blog, we embark on a journey to unpack the TikTok sensation of ‘Get Ready with Me,’ exploring the magic behind these short yet captivating videos that have become a window into the diverse world of beauty. From makeup novices to seasoned beauty gurus, the GRWM trend has become a communal space where authenticity, creativity, and self-expression collide.
But what makes these videos truly enchanting? Is it the mesmerizing speed at which a flawless look unfolds, the genuine moments of vulnerability, or the joy of discovering new products through someone else’s routine? Join us as we dissect the allure of GRWM, diving into the reasons behind its widespread popularity and sharing our favorite beauty products that have earned a coveted spot in the routines of TikTok’s beauty stars. Dive in and learn about some of our favorite products!

Elizabeth’s Favorites:

One of the key factors driving the popularity of ‘Get Ready with Me’ videos is their authenticity. Unlike highly produced and polished content, these videos often offer a raw and unfiltered look at people’s lives. From messy hair to occasional mishaps, viewers appreciate the genuine nature of these videos, which helps foster a sense of connection and relatability.
In the quest for healthy, glowing skin and silky hair, finding the right products can make all the difference. As someone passionate about skincare and haircare, I’ve curated a collection of favorites that have become essential components of my daily routine. From nourishing moisturizers to luxurious hair treatments, here’s a glimpse into my go-to products:

Skincare:

  1. Farmacy Daily Greens Moisturizer:
    This lightweight moisturizer has become a staple in my skincare routine. Infused with nutrient-rich greens like kale and hyaluronic acid, it hydrates and nourishes my skin without feeling greasy.
  2. CeraVe Facial Cleanser:
    CeraVe’s gentle facial cleanser is perfect for removing impurities without stripping the skin’s natural moisture barrier. Formulated with ceramides and hyaluronic acid, it leaves my skin feeling clean and refreshed.
  3. Glow Recipe Watermelon Glow Toner:
    I love incorporating this refreshing toner into my skincare regimen. Packed with hydrating watermelon extract and pore-refining AHAs, it helps to smooth and brighten my complexion, leaving it glowing and revitalized.
  4. Gua Sha for Face Shaping:
    In addition to my skincare products, I’ve also incorporated the ancient practice of Guasha into my routine for facial shaping. Using a smooth jade or rose quartz tool, I gently massage my face to promote circulation, reduce puffiness, and sculpt my features.

Haircare:

  1. The Ouai Hair Care Line: Ouai
    From their shampoos to their styling products, The Ouai hair care line has become a go-to for keeping my locks looking healthy and vibrant. Their products are formulated with nourishing ingredients and deliver salon-quality results at home.
  2. Olaplex Oil and Hair Mask: Olaplex
    Olaplex has been a game-changer for repairing and strengthening my hair. Their oil and hair mask work wonders for restoring elasticity, reducing breakage, and adding shine to my hair.
  3. Silk Bonnet for Sleeping:
    To protect my hair while sleeping, I always wear a silk bonnet. Not only does it help to prevent frizz and breakage, but it also helps to maintain my hairstyles and prolong the life of my blowouts.
  4. Microfiber Towel for Drying Hair:
    Instead of using a traditional towel, I opt for a microfiber towel to dry my hair. Its gentle texture helps to absorb excess water without causing friction or damage, leaving my hair smooth and frizz-free.
  5. Silk Pillowcase for Hair and Skin:
    Last but not least, I swear by sleeping on a silk pillowcase. Not only does it feel luxurious, but it also helps to minimize friction and prevent hair breakage while promoting healthier-looking skin.

Incorporating these skincare and haircare essentials into my daily routine has transformed the way I look and feel. With the right products by your side, achieving healthy, radiant skin and beautiful, manageable hair is well within reach.

Jordan’s Favorites:

For this week’s upcoming Get Ready With Me stream, I thought I would take a dive into my makeup bag and give a tour of all of my favorite products! I definitely have an even mix of products that have been ‘best sellers’ or ones that people have said I had to try and then some that Ive used for years.

Skincare:
Before I apply any makeup products, I always start with a hydrating skincare base. As of recently, I have been loving the Merit Great Skin Instant Glow Serum and the Drunk Elephant B-Hydra Intensive Hydration Serum. I prefer my skin to be very dewy before so my makeup sits better. Before I apply those serums, I wash my face with the EltaMD Foaming Facial Cleanser and use the highly coveted Glow Recipe Watermelon Glow Toner. Although everyone’s skin is different, I’ve found this base is what works best for me!

Base Makeup:
I have never been a huge fan of heavy makeup because I don’t love the way it feels on my skin so I tend to keep my base pretty light. I always start with both the Drunk Elephant B-Goldi and D-Bronzi drops that I mix with my EltaMD sunscreen. I’ve found the sunscreens consistency blends the best with the drops. Afterwards I use the Refy and Milk primers. I haven’t decided which one I like better yet! For a foundation, I use the Charlotte Tilbury Flawless Filter.

Eye Makeup:
My favorite part of my makeup bag is all of my eye products! I am absolutely obsessed with the Charlotte Tilbury Eyes To Mesmerize Cream Eyeshadow and the colors “Chocolate Bronze” and “Oyster Pearl” are my go to options. Underneath the cream products, I like to use the Makeup By Mario Master Mattes palette or the Urban Decay Naked Reloaded palette. For mascara I stick to the L’Oreal Lash Paradise and the Benefit Roller Lash. Lastly, you will NEVER see me without the Make Up For Ever Aqua Resist Color Pencil in shade 1- Graphite.

To go along with my makeup, I try to always have a voluminous blowout! I am a huge fan of basically all the Color Wow products with my top three being the…
Dream Coat Supernatural Spray Anti-Frizz Treatment
Xtra Large Bombshell Volumizer
Speed Dry Blow Dry Spray
Without a doubt, these products have changed the way my hair looks on a day-to-day basis! Along with those, I also love the Drybar Double Shot Blow-Dryer Brush and the Oribe Invisible Defense Universal Protection Spray!

That is the majority of my makeup and hair care routine but to see the rest, tune in to our stream this Wednesday at Noon!

Bebe’s Favorites:

Dive into my makeup bag and the steps that accompany my go-to makeup look. Having freckles I usually go for a more natural look which requires a specific routine that I’ve been loyal to for years. Beginning with skin prep and taking you through the whole routine – here is how I use my makeup bag!

Skincare:
La Roche Posay Foaming Cleanser
To assist in preventing breakouts, oil control, and a clean canvas I wash my face before beginning my makeup routine.
CeraVe Moisturizer
To begin the getting ready process, well-moisturized skin provides a smoother surface for makeup application. This moisturizer has always been a favorite of mine – it doesn’t clog my pores, it’s inexpensive, and moisturizes so well.
Elf Primer Putty
For creating a barrier between my skin and the makeup I use this primer. It can help makeup adhere better to the skin, prolonging its wear and preventing it from settling into fine lines. This product is sold everywhere and lasts for so long.

Base Makeup:
Laura Mercier Real Flawless Weightless Foundation
The perfect foundation for evening my skin tone, covering up any redness, discoloration,
or unevenness on the skin. This creates a smooth canvas for the rest of the makeup application. This foundation doesn’t feel heavy on my skin and is low coverage while still concealing any imperfections.

Nars Radiant Creamy Concealer
This covers and conceals so well with a wide range of shades to match your skin
perfectly. It’s lightweight enough to use with no base for quickly covering dark circles or
with a full face to brighten under my eyes and cover blemishes.
Fenty Beauty Contour Stick
For Bronzing and shaping I use this product to define and enhance the natural structure of my face by creating shadows and highlights.
Rare Beauty Liquid Blush
Using all liquid products I think consistency creates a blended look! This blush lasts so long and the brand has a wide range of shades for every skin tone.

Eyes:
Urban Decay 24/7 Glide-On Eye Pencil
I never leave for an event without eyeliner! This pencil has easy application and will
last for the whole day without smudging.
Bad Girl Bang Mascara
To highlight my eyes and keep my eyelashes curled I rely on this mascara! I’ve been
loyal to this brand since I was in the 10th grade and I consistently re-purchase this product.

In conclusion, the rise of ‘Get Ready with Me’ videos on TikTok speaks to the platform’s unique ability to foster creativity, authenticity, and community. By offering a glimpse into people’s lives and routines, these videos provide a source of inspiration, connection, and entertainment for millions of users worldwide. As TikTok continues to evolve, it’s safe to say that ‘Get Ready with Me’ videos will remain a beloved and enduring trend.

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