Have you heard about Tik Tok’s newest “it girl”? 22-year-old, Alix Earle, has caught the internet’s attention. From Victoria Secret models to wacky youtuber, Trisha Paytas, the entire web is drooling over her existence.
Whether it be her causal and somewhat relatable GRWMs or sharing the red carpet with Channing Tatum, her content gets views by the millions! In fact, Earle can make an upwards of 40 to 70 thousand dollars per video. Yes, per video!
So how did her content take off? Alix Earle is known for her makeup routine and product use. Products that have been around for years, but apparently when she uses them it’s revolutionary! Let’s take a peek inside this new web icon’s makeup bag.
Drunk Elephant D-Bronzi Anti-Pollution Sunshine Serum Drops
Everyone loves a sun kissed look, especially this University of Miami student, so it is no surprise the Drunk Elephant tanning drops are the start of her look. This product begins at $36 and is sold out at most stores. Thanks Alix!
NYX Professional Makeup Jumbo Eye Pencil in Milk
Next, we have the iconic white eyeliner. Some might credit this to an OG beauty youtuber, Bethany Mota. We can just say Alix Earle is bringing it back. This is used to brighten the under eye to give a more awakened look! Can be found at a much cheaper price of $5.47.
Freck Beauty Freck The Original Freckle
Along with a Miami glow, Alix Earle must have some fresh-looking freckles! This freckle pen is $28 and is used to add some faux freckles for a cute sunny face.
Tweezerman Classic Eyelash Curler
You will not catch her with uncurled lashes! In fact, she blew up on Tik Tok for how harshly she curls them resulting in a scary one-eyed look for the camera. $12 for this classic curler. Can you master the art of lash curling?
Dior Lip Glow Oil
Last but certainly not least, Dior lip oil. This $38 designer tint adds a fun pop of color to top off the lips!
